This year, the tourism sector will focus on promoting two great events, namely the National Tourism Year 2011 programme in the southcentral coastal region and Phu Yen and the seventh International Tourism Fair in HCM City due to take place from September 14-19.
The two events were introduced by the Vietnam Administration of Tourism (VAT) at the ASEAN Tourism Forum (ATF) 2011 Travex Fair held in Phnom Penh, Cambodia.
The tourism sector will continue to promote the two events in China, western Europe and northeast Asia and in other traditional markets.
According to the VAT, the tourism sector last year attracted more than 5 million international tourists thanks to the celebration of the 1000th anniversary of Thang Long-Hanoi, the National Tourism Year 2010 in Hanoi and Vietnam’s ASEAN Chair.
The National Tourism Year 2011 programme on the theme “Sea and Island Tourism” will take place in eight cities and provinces in the south-central coastal region, starting from Da Nang City to Binh Thuan province.
In preparation for such events, Phu Yen upgraded tourism infrastructure facilities and opened three-and five-star hotels such as Saigon Phu Yen hotel, CenDeluxe-Thuan Thao and Long Beach.
Phu Yen will provide 100 places of accommodation and 10 tourist and recreational sites with a total of nearly 2,500 rooms, including 900 meeting three-star standards.